SEO | SEM | PAID SOCIAL | ASO | APP STORE ADS | AMAZON ADS

Big brand digital marketing expertise at startup prices

LYTEYEAR IS A BOUTIQUE DIGITAL MARKETING CONSULTANCY

We're a small group of consultants who specialize in specific digital marketing channels. We're based all over the world, and have expertise across industries and companies - from Fortune 50 eCommerce retailers to newly launched startups. We also partner with agencies to audit their current digital marketing offerings, or to step in as their digital marketing experts.

Search Engine Optimization is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. We do this through site content and technical optimizations, content marketing, and backlink creation.

Paid Search is the practice of increasing the quantity and quality of traffic to your website through paid advertisements on Google, Bing, and Yahoo. We have a proprietary strategy we’ve built for paid search that works across industries and companies.

We have expertise across a number of paid social channels. Most particularly: Facebook, Instagram, and LinkedIn. We also have managed Reddit ads, paid Pinterest, and YouTube ads, and have built plans and worked with brands on influencer outreach.

We specialize in mobile growth through App Store Optimization (ASO, which is essentially SEO for the app stores), and app store ads. We have a wealth of expertise in product management, marketing, and growth, and have launched 15+ mobile products.

CLIENTS RATE US 4.9 / 5 STARS

Our clients and agency partners think we're great. Don't believe us? We'll let them speak for themselves.

OUR DIGITAL MARKETING EXPERTS

Meet our team of nomadic, adventurous, digital marketing experts.

Odin keeps everyone on task. He ensures the team rigorously follows the work-hard-play-hard philosophy. Specifically, he ensures that everyone else works hard so he can play even harder. He really excels at hiking, eating food, camping, swimming, getting attention at breweries, and laying on his back for pets.

ODIN
CEO & PRESIDENT
Lauren Co-Founder - Search, Social, Mobile Growth Expert

Lauren specializes in SEO, paid social, paid search, mobile growth, and product marketing. Prior to co-founding LyteYear with Patrick, she managed the launch of 15 or more mobile apps and ran growth for a startup agency in Chicago. Her favorite things to do are hike and camp with Odin, taste good beers at breweries, nerd out on multiverse books and movies, work on her carbon footprint tracker app (RePrint), write for TravelSages, and watch It’s Always Sunny in Philadelphia.

LAUREN FELLURE
SEO, PAID SOCIAL, MOBILE GROWTH

Kyle specializes in photography, video creation, and web design.

KYLE TRUEBLOOD
PHOTOGRAPHY, VIDEO, DESIGN
Patrick - Co-Founder, Paid Search, Social Expert

Patrick has deep expertise in paid search – particularly for large B2C eCommerce retailers. He worked at some of the largest retail brands in Chicago, and ran in-housing of paid search for 3 luxury retailers prior to co-founding LyteYear with Lauren. Outside of work, his favorite things to do are hike and camp with Odin, taste good beers at breweries, work on he and Lauren’s truck camper, and obsessively follow Aaron Rodgers and the Green Bay Packers.

PATRICK HOLT
SEM, PAID SOCIAL

David specializes in paid search, and multi-channel, executive-level marketing strategy. He has launched and managed all marketing channels for large eCommerce retailers and startups. In his spare time, he loves adventuring to foreign lands, taking in the arts, and giving back to the environment.

DAVID CHEN
SEM, OMNI-CHANNEL MARKETING STRATEGY

Chris specializes in web design and branding.

CHRIS ELSON
WEB DESIGN, BRANDING

Betsy is a true swiss-army-knife. Although her passion and expertise lie in paid social (specifically paid Facebook / Instagram) and email marketing, she also excels at AdWords and is a fantastic data /analytics analyst and strategist.

BETSY MILLER
PAID FACEBOOK & INSTAGRAM, EMAIL, ANALYTICS

David is an Amazon Ads expert.

DAVID PARMA
AMAZON ADS

Natalia is our resident Facebook expert! She worked at and was trained by Facebook, and has since helped a number of startups launch and perfect their marketing efforts. She currently is moving to the UK after spending a year in New Zealand.

NATALIA WIECZOREK
PAID FACEBOOK AND INSTAGRAM

Adam is a LinkedIn expert who also specializes in paid Facebook, paid Instagram, and various other marketing channels. He just finished a full-year trek with Remote Year, and is currently touring around North America and beyond.

ADAM YAEGER
LINKEDIN, PAID FACEBOOK AND INSTAGRAM
AWESOME PLACES WE WORK
We're a hard-working, talented, interesting group of people. Each of us 'put in time' building our expertise at big brands, tech giants, and agencies. After mastering our channels, we then separately began taking on our own clients, and ultimately decided to partner. We all work remotely in amazing places around the world. Follow us on social to see the cool places we're working.